Business Model

How CAAHRAD sustains itself.

CAAHRAD is built as a revenue-generating institution, not a charity dependent on goodwill. Our model ensures that each stream funds the others โ€” creating a self-reinforcing engine for research and institutional growth.

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Primary Revenue

Advisory & Consulting

Fee-based engagements with hospitals, health agencies, and development organisations. Each engagement is anchored in research evidence and produces a formal deliverable โ€” making CAAHRAD's advisory qualitatively different from generalist consulting.

  • โ‚ฆ200Kโ€“โ‚ฆ800K per advisory engagement
  • Retainer relationships with health institutions
  • Government health agency mandates
  • Year 1 Target: 4โ€“6 engagements
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Commissioned Revenue

Research & Evaluation

Commissioned research projects from NGOs, development partners, and government health bodies requiring independent, credible evidence. Research commissions become the content that sustains CAAHRAD's publication pipeline simultaneously.

  • Project-based commission fees
  • Evaluation contracts with development organisations
  • Academic institution partnerships
  • Year 1 Target: 2โ€“3 publications
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Training Revenue

Workshops & CPD

Structured, CPD-accredited workshops and certification programmes for allied health professionals. Training revenue is highly repeatable โ€” the same programme can be delivered to multiple institutions with low marginal cost once developed.

  • Per-participant workshop fees
  • Institutional training contracts
  • Online/hybrid programme licensing
  • Year 1 Target: 3โ€“5 workshops
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Strategic Revenue

Grants & Institutional Funding

Grant income from international health agencies provides the long-duration research funding that commercial commissions cannot. Grant success creates publication momentum that elevates CAAHRAD's profile, unlocking further advisory and training demand.

  • WHO, Gates, Wellcome Trust applications
  • USAID / bilateral programme grants
  • African Development Bank health grants
  • Year 1 Target: 2 applications submitted